Wondering why Social Media Marketing in Qatar for your startup?
In the past couple of years, we have seen a surge of online marketing companies sprouting in Qatar. Moreover, even the big advertising agencies in Qatar have started providing social media marketing packages and online marketing packages. Then here comes the questions, Social Media has been around for quite some time then why are we using it to market ourselves only very recently and what are the benefits of social media marketing in Qatar?
Yes, Social Media has been around for quite some time, but companies have started using it for their marketing only in the past few years, when they could leverage the power of the data being generated by the social media platforms. And that brings us to the benefits, what are the benefits from this data and how can social media help business grow in Qatar?
Grow Brand Recognition and Brand Awareness
Qatar has a population of 3 million with 2.2 million residing in Doha itself. Via Facebook advertising and Instagram advertising, you can reach out to the entire population of Qatar on their phones itself. And with continuous social media advertisement of your products and services, your target audience will start associating you with the services more often, and in their minds, you will become their go to business whenever they require your products and services!
Generate A Conversation Around Your Brand
When a business is actively using social media to market itself, it has the opportunity to create an image of its products and services and position it in the market among its target audience, generate the buzz it wants around its products and also steer the conversation on social media about its products. You also get to interact directly with your customers, so you get to know their reviews, opinions and needs directly from them.
Learn How To Connect With Your Audience Through Social Listening
Social listening is the act of monitoring social conversations around certain topics. It helps you understand what’s important to your audience and identify trends your target audience is following. You’ll learn about what they’re struggling with and identify their pain points. This will help you in modifying your products and services according to your market need.
Provide Exceptional Customer Service That Keeps Your Followers Happy
Top advertising agencies in Qatar will vouch for this! Customers now expect companies to handle their requests through social media because of the convenience. Business now must be actively responding to their customers online. Query management for social media advertising is as crucial as is the advertising on social media itself.
Build Customer Loyalty
It’s an obvious direct correlation: If customers follow you, they are more likely to choose you versus your competition. And if their interaction and experience with you online via the social media has been a positive one, they would prefer to stick to you. Keeping your audience engaged and happy is the key role here, something that every online marketing firms in Qatar are aiming for!
Re-target Your Audience Using Social Media
Re-targeting is a wonderful tool for social media marketing. This allows for your business to be in the eyes of the customer beyond just when they’re on your site thus helping build brand loyalty and converting more site visits to sales.
Keep Your Customers Up-To-Date
Social Media Marketing is one of the best and easiest ways of keeping your customers updated with your new products or upcoming events. If your business makes a huge announcement about a new product or an exciting event, it’ll catch on and get people excited. Gone are the old days when you would have to print a bunch of flyers that may or may not have reached your audience, with social media you can directly choose the customer segment that you would you like to advertise to.